Honestly, if you're looking up the disneyland stock price today, you're probably realizing that "Disneyland" isn't actually a stock. You have to look for The Walt Disney Company (DIS) on the New York Stock Exchange. As of Friday, January 16, 2026, the market closed with Disney sitting at $111.20. It’s been a bit of a bumpy ride lately. The stock actually dipped about 1.95% on the last trading day.
People always think the parks are the only thing that matters. They aren't.
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Sure, the Anaheim and Orlando crowds are massive, but the stock price is currently being pulled in five different directions by streaming profits, box office hits like Avatar: Fire and Ash, and a massive leadership question mark looming over Bob Iger’s office. If you're watching the ticker today, you're seeing a company that is trying to prove it's still a "growth" stock and not just a legacy dinosaur.
The Numbers Behind Disneyland Stock Price Today
What’s actually moving the needle? Well, the 52-week range is pretty wide, swinging from $80.10 to $124.69. We are currently sitting somewhere in the middle. Most analysts, including those from Citigroup and Wells Fargo, are still screaming "Buy," with a consensus target price hovering around $135.20.
Why the optimism when the price is down today?
- Streaming is finally printing money. After years of burning cash, the Direct-to-Consumer (DTC) segment—basically Disney+ and Hulu—hit $1.3 billion in operating income for fiscal 2025.
- The 10% Margin Goal. Management is aiming for a 10% operating margin in streaming for 2026. If they hit that, the "Netflix vs. Disney" comparison starts looking a lot more favorable for the Mouse.
- Dividends are back. Disney just paid out a $0.75 per share dividend on January 15, 2026. The next one is slated for July. It’s not a huge yield (around 1.12%), but it signals that the "emergency" era of the pandemic is officially over.
The Epic Universe Problem
You can't talk about the disneyland stock price today without mentioning the elephant in the room: Comcast’s Universal Epic Universe. It opened in Florida recently and everyone thought it would eat Disney’s lunch.
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It didn't.
Actually, Disney’s "Experiences" segment (which is the fancy name for parks and cruises) saw operating income grow by about 8% in the last fiscal year. They’re leaning hard into "per-cap" spending. That's a nice way of saying they are getting more money out of every single person who walks through the gates via Lightning Lane Premier Passes and expensive themed snacks.
Why the Stock is Stuck in Neutral
Despite the parks being packed, the stock has underperformed the S&P 500 for a few years now. The market is worried about "Linear TV." That’s the old-school cable business like ABC and Disney Channel. People are cutting the cord faster than ever. Revenue in that segment dropped 16% recently.
It’s a tug-of-war.
The money they gain from Disney+ is basically just replacing the money they’re losing from cable TV. Investors want to see new growth, not just "trading one dollar for another."
The Succession Drama
Bob Iger is supposed to leave at the end of 2026. We’ve heard this story before, right? But this time, the board—led by James Gorman—is actually under pressure to name a successor by early this year.
The front-runners are Josh D’Amaro, who runs the parks, and Dana Walden, who runs the TV/Content side. There is a lot of chatter about a "Co-CEO" structure. Wall Street usually hates Co-CEOs. It’s messy. If the board announces a Co-CEO plan tomorrow, expect the disneyland stock price today to react with a lot of volatility.
What to Watch Next
If you’re holding DIS or thinking about buying the dip, keep an eye on the Q1 2026 earnings report coming up in February. Analysts like those at Wolfe Research are looking for "beat and raise" guidance.
Specifically, look at the Disney Cruise Line. They just launched the Disney Destiny and the Disney Adventure is coming soon. These ships are basically floating money printers with higher margins than the land-based parks.
Actionable Insights for Investors
- Check the Forward P/E: Disney is trading at a forward P/E of roughly 17.5x. Compare that to Netflix, which often trades much higher. If you believe Disney’s streaming margins will eventually match Netflix’s, the stock looks "cheap" here.
- Watch the Succession News: Any announcement regarding a new CEO or a Co-CEO structure will likely cause a 3-5% swing in the price within 48 hours.
- Monitor the Box Office: With Avengers: Doomsday and Toy Story 5 on the horizon for 2026, the studio segment is expected to provide a massive cushion for any weakness in the cable TV division.
- Dividend Dates: If you're in it for the income, remember the next record date is June 30, 2026, for the July payment.
The reality of the disneyland stock price today is that it’s no longer just a "theme park company." It’s a tech-and-media hybrid that is finally figuring out how to make the internet pay as well as Mickey Mouse ears do.