If you’re still typing "fb stock price today per share" into your search bar, you're looking for Meta Platforms (META). Let's be real: the name changed years ago, but the ticker is what actually pays the bills. As of the market close on Friday, January 16, 2026, Meta’s stock settled at $620.25.
It’s been a weird week for the social media giant. While the broader market has been trying to find its footing in the new year, Meta has been doing a bit of a tightrope walk. The price dipped slightly by 0.09% on Friday, which is basically a rounding error in the world of high-stakes tech. But if you zoom out even a little, the story gets a lot more interesting.
The stock hit a high of $629.08 during the session before retreating. It's currently sitting quite a bit lower than its 52-week high of **$796.25**. For anyone holding since the lows of last year ($479.80), you’re still sitting pretty. But if you bought the peak, you’re probably refreshing your portfolio more than you’d like to admit.
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Why the Market is Acting Nervous
Why is the fb stock price today per share feeling a bit shaky? Honestly, it’s the "January jitters." We are exactly 10 days away from Meta's big Q4 and full-year 2025 earnings report, scheduled for January 28, 2026.
Investors are notoriously jumpy before Mark Zuckerberg gets on an earnings call. There is this constant tug-of-war between two groups of people. On one side, you have the AI bulls who think Llama 4 (and whatever comes next) is going to turn Meta into a money-printing machine. On the other side, you have the skeptics who see the billions being poured into data centers and think, "Wait, where’s the actual cash?"
The Reality Labs Factor
It’s no secret that Meta has been trimming the fat lately. Just a few days ago, reports surfaced about another 1,000 jobs being cut in the Reality Labs division. This is the part of the company that builds VR headsets and the "metaverse."
Some people saw this as a sign of failure. I'd argue it's more about a pivot. Meta is shifting its focus away from purely virtual worlds and doubling down on AI wearables. Think smart glasses that actually look like glasses. That’s where the market thinks the real money is, and the stock price tends to reflect that hope.
The Analyst's View: Is $620 a Steal or a Trap?
If you ask Wall Street, they’re still mostly in love with Meta. Out of nearly 50 analysts covering the stock right now, over 90% have a "Buy" or "Strong Buy" rating.
Take Barton Crockett over at Rosenblatt. He’s got a price target of $1,117. That’s almost double where we are today. Then you have the more conservative folks like John Blackledge from TD Cowen, who has it pegged at $820.
The consensus seems to be that Meta is a "dark horse" for 2026. While everyone was obsessed with Nvidia last year, Meta was quietly making its ads way more efficient using AI. If they can prove that their AI-driven ad tools (like Advantage+) are continuing to juice revenue, that $620 price point might look like a bargain by springtime.
Key Stats to Keep in Your Pocket
- Market Cap: $1.56 Trillion. Still a member of the elite trillion-dollar club.
- P/E Ratio: Roughly 27.45. This is actually quite reasonable for a tech company growing this fast.
- Dividend: Yes, they pay one now! It’s a tiny 0.33% yield, but it's a sign the company is maturing.
What to Watch for Next
The biggest catalyst for the fb stock price today per share isn't going to be a news headline or a tweet. It’s going to be the January 28th earnings call.
Analysts are expecting earnings per share (EPS) of about $8.29 for the quarter. If Meta beats that and shows that their capital expenditure (all that spending on AI chips) is starting to plateau, the stock could easily rip back toward those $700 levels.
However, if Zuck says they need to spend even more on infrastructure without showing a clear path to monetization, the "sell" button is going to get a lot of action.
Your Move: Actionable Insights
So, what do you actually do with this information?
- Check your exposure. If Meta makes up 20% of your portfolio, you might want to sweat the upcoming earnings. If it’s a small slice, the current volatility is just noise.
- Look at the $627 support level. Technical analysts are watching this closely. If the price stays above $627, it’s a bullish sign. If it breaks down further, $600 is the next psychological floor.
- Wait for the 28th. Unless you’re a day trader, the smart move is often to wait for the official numbers before making a big entry or exit.
- Ignore the "FB" name. Start looking for "META." Most modern trading apps have already made the switch, and using the old name can sometimes lead to looking at outdated data on lesser-known finance blogs.
The fb stock price today per share is a story of a company in transition. It’s no longer just a social media app; it’s an AI and hardware play. Whether you believe in that transition determines whether you see $620 as a dip to buy or a peak to sell.
Keep a close eye on the volume over the next few days. High volume on a downward trend usually means the big institutions are exiting, but right now, the volume looks relatively stable. Meta is simply catching its breath before the big reveal at the end of the month.