Everyone in the real estate game seems to have an opinion on Nick Perry. You’ve probably seen the ads or the podcast clips. He’s the guy who claims to have cracked the code on nationwide wholesaling, moving from a broke kid with a trash bag of clothes to an eight-figure entrepreneur. But is the Nick Perry real estate machine actually what it looks like from the outside?
Honestly, the industry is full of "gurus" selling a dream that doesn't exist. Real estate is messy. It's hard.
Perry’s story starts back in 2014. He wasn't some trust-fund baby. He actually moved to Austin, Texas, with basically nothing. No job. No connections. Just a wild drive to build something. It took him 104 appointments and 11 agonizing months to close his very first deal. Most people would have quit at month three.
He didn't.
Instead, he took a corporate job at Indeed.com. Most "freedom-seeking" entrepreneurs would see that as a failure, but Nick used it as a classroom. He learned about data, scale, and digital marketing. Specifically, he learned how to master Google Ads (PPC).
That’s where things changed.
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The Virtual Wholesaling Myth vs. Reality
People think "virtual wholesaling" means sitting on a beach while money falls from the sky. It isn't. When Nick Perry transitioned his business, Want To Sell Now, to a nationwide model in 2016, he was stepping into a "blue ocean."
While everyone else was fighting over the same tired leads in Phoenix or Austin, he was looking at towns you've never heard of. Small cities. Quiet markets.
By using PPC at a massive scale, his team started contracting properties in all 50 states without ever physically seeing the houses. This sounds risky. It is. But he built a system of 30+ people to handle the intake, the "comping" (comparing property values), and the sales.
What actually happens in the "Seven Figure Cartel"?
This is his coaching program. It’s expensive—some reports put it around $7,500. Is it worth it?
Well, if you're looking for a "get rich quick" button, absolutely not. Reddit threads are full of people debating the cost. One user, Stikeman, called it a scam. Another, rippedelf, who claims to make seven figures in e-commerce, defended it as a "mini-MBA" for those who want to skip the trial-and-error phase.
The reality is that Nick Perry real estate training focuses on:
- Building a remote sales team from places like South Africa or Scottsdale.
- Mastering "Novations"—a legal maneuver that lets you list a property on the MLS before you even own it.
- Moving away from cold calling, which Nick famously dislikes.
He hates cold calling. He thinks it’s inefficient and soul-crushing. Instead, he bets everything on inbound leads where the seller is already looking for a way out.
AI and the 2026 Landscape
It's 2026, and the game has shifted. Nick is now leaning heavily into AI. He recently claimed to book over $402,000 in sales in just 30 days using AI-driven systems.
This isn't just about chatbots. It’s about using data to predict which homeowners are most likely to sell before they even know it themselves. He's moved beyond just houses into private equity funds, semi-trucks, and e-commerce.
But let’s be real. The "wholesaling" part of his business is controversial.
Some people see wholesalers as "vultures" who take equity away from desperate sellers. Others see them as a necessary service for people with "junk" houses that banks won't touch. Nick’s company, Want To Sell Now, has a mix of reviews on the BBB. Some people praise the speed; others, like Kelsey F., reported a terrible experience during a family crisis.
It’s a polarizing business.
The Financials: By the Numbers
Nick claims over 2,500 completed transactions. That’s a massive volume. Most local investors are lucky to do 10 a year. To hit those numbers, he focuses on:
- High-quality school districts.
- Avoiding "junk" properties that have no resale value.
- Holding the best deals as long-term rentals while flipping or wholesaling the rest.
He basically plays the volume game. If you send enough traffic to a high-converting website, and your sales team is trained to handle objections, you win. It's math, not magic.
Actionable Steps for Aspiring Investors
If you're looking to follow the Nick Perry real estate blueprint, don't just go out and spend $7k on a course. Start with the logic of his system.
- Master One Lead Source: Stop trying to do SEO, PPC, mailers, and cold calling all at once. Nick stayed with PPC until he mastered it. Pick one and get "good" enough to be dangerous.
- Understand Novations: If you want to scale, you have to learn how to bridge the gap between a "cash" offer and a "retail" price. Novations allow you to do that legally.
- Build an "Owner's Box" Mentality: Nick doesn't do the day-to-day. He hires people who are better than him at specific tasks. If you are the one answering every phone call, you don't have a business—you have a high-stress job.
- Audit Your Data: Real estate in 2026 is about who has the best data. Use tools like BatchLeads or PropStream to find the "invisible" motivation in a seller's life—tax liens, probate, or high-equity seniors.
Nick Perry is living in Mexico now, running his empire virtually. It’s a far cry from the kid with the trash bag in Austin. Whether you love the "hustle culture" vibe he puts out or find it exhausting, you can't argue with the system he's built. It’s a machine designed for scale, and in the world of real estate, scale is the only thing that creates true freedom.
Focus on building a system that works without you. That is the real lesson.
Start by analyzing your last three deals. Did they come from a repeatable system or a lucky break? If it was luck, you aren't an investor yet; you're just a gambler. Fix the system first.