You’ve probably seen the "Grisch" style videos on your feed. A guy in a crisp Thom Browne shirt or a Moncler gilet, looking like he just stepped out of a Midtown boardroom, but soundtracked by underground rap. That’s Chris Heyn Jr.
But if you head over to look for Chris Heyn Jr LinkedIn profiles, you’ll find a fascinating collision of worlds. Most people know him as the "Internet’s Unc"—a TikTok personality who somehow bridges the gap between Gen Z streetwear culture and corporate polish. Others know him as a Vice President at CBRE in New York City.
The duality is real.
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He’s not just a guy lip-syncing to Lucki or Ian. He’s a "corporate warrior" who actually works the 9-to-5 he talks about. This isn't a fake-it-until-you-make-it influencer play. It’s a study in how a modern professional can maintain a high-level career in commercial real estate while becoming a cult icon in the digital underground.
The Professional Side of Chris Heyn Jr
Honestly, it’s rare to see someone pull this off without getting fired or losing their mind. On LinkedIn, Chris Heyn Jr. is a Vice President on the New York City retail team at CBRE.
He’s been there since roughly 2015.
Think about that for a second. While he’s out at underground parties in London or Amsterdam on the weekends, his day-to-day involves high-stakes retail leasing in one of the most competitive markets on the planet. He’s an Elon University alum with a degree in Business Administration and Management. He even played college soccer for the Phoenix back in the day as a forward.
That competitive streak clearly transitioned into his professional life.
Being a VP at a massive firm like CBRE isn't a "soft launch" job. It requires serious hours, networking, and a deep understanding of the New York retail landscape. Yet, he manages to balance this with a content career that feels entirely authentic to his interests in fashion and music.
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The "Double Life" Paradox
Most people are terrified of their boss seeing their TikTok. Chris leaned into it. He’s been open about the fact that his "corporate baddie" persona is actually a reflection of his real life. He wears the quarter-zips. He does the client lunches.
But then 6:00 PM hits.
The Thom Browne shirts get swapped for Chrome Hearts. The loafers are replaced by Maison Margiela GATs (German Army Trainers). This duality is exactly why his Chris Heyn Jr LinkedIn presence is so scrutinized by fans. People want to see if the "Unc" they love online is the same person closing deals in Manhattan.
Spoilers: He is.
Why the "Grisch" Aesthetic Works
If you aren't familiar with the term, "Grisch" is a style that basically sits at the intersection of old money and new money. It’s a Scandinavian-born aesthetic that Chris has championed. It’s about being put-together but not stuffy.
- Slim-fit jeans with a specific "stack" over the shoes.
- High-end labels like Loro Piana or Valentino mixed with streetwear.
- A sense of "if you know, you know" luxury.
His followers call him "Unc" because he offers a sort of aspirational big-brother advice. He talks about life milestones, dating, and the reality of getting older while still staying "tapped in" to what’s cool. He’s 100% authentic about it. He doesn't pretend to be 19. He’s a guy in his 30s who likes cool stuff and happens to have a really good job.
The Talk Show and the 2026 Vision
As of early 2026, Chris has expanded even further with The Chris Heyn Show. It’s a talk show where he interviews the very people Gen Z is obsessed with—think Wisdom Kaye or members of the band The Hellp.
He’s using his corporate-honed interviewing skills to highlight underground talent. It’s a brilliant pivot. He’s not just a "fit pic" guy anymore. He’s a curator.
When you look at the Chris Heyn Jr LinkedIn profile today, you see a professional who has mastered the art of personal branding. He didn't have to quit his job to become "famous." In fact, his job is part of the appeal. People find him attractive and interesting because he has a stable, high-level career. It makes his hobby feel more grounded.
Lessons from the Unc Journey
There’s a lot to learn here for anyone trying to navigate a career in 2026.
First, the "secret" anonymous account era is over. Chris started with an anonymous archive page back in 2016 called "Beef Wand" (his old Halo tag). He eventually put his face to the content. The lesson? You don't have to hide your personality to succeed in business.
Second, your 9-to-5 can be your superpower. Instead of viewing his corporate life as a cage, Chris used it as a stylistic foundation. The "Tier 3 work fits" became a meme that actually helped his brand.
Finally, niche beats broad. He didn't try to appeal to everyone. He appealed to people who like niche art, underground rap, and high-end menswear. By being specific, he built a cult following that actually converts into views and opportunities.
Navigating the Corporate-Creator Path
If you’re looking at Chris Heyn Jr LinkedIn and wondering if you can do the same, here is the reality. It’s hard. He’s mentioned the "inner turmoil" of seeing comments telling him to keep his day job because that's why people like him.
It’s a tightrope.
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But his boss is apparently great, and he’s grateful for the stability. That’s a refreshing take in a world where every influencer tells you to "quit your job and follow your dreams." Chris’s dream seems to be living a balanced, high-quality life where he can do both.
To follow in those footsteps, you should:
- Update your professional profile to reflect your actual achievements, not just a list of tasks.
- Embrace the duality of your interests; if you’re a lawyer who loves techno, let that inform your perspective.
- Focus on high-quality basics in your wardrobe—the "Grisch" way—to command respect in both worlds.
- Network across industries like Chris does, bridging the gap between corporate finance/real estate and creative circles.
The "Unc" isn't going anywhere. Whether he’s at a CBRE meeting or filming his next episode in London, Chris Heyn Jr. has proven that the professional and the personal don't just coexist—they can make each other better.
Check his official LinkedIn for the most current updates on his professional milestones, and keep an eye on his talk show for where the culture is heading next.